This is an article in three parts about Tangerine, the media innovation and cognitive computing software company that I founded in 2016. Our work re-envisions media itself and will fuel important advancements in cognitive computing. Software companies: Partner with us!

part 1: my background, my motivations for starting the company

part 2: the business opportunities for software company partners

part 3: specifics of what we’re proposing to accomplish.

[3]

What we’re trying to accomplish

Tangerine is inventing the future of media itself. From work that we did in the past, we know that Tangerine’s innovations (in media) cultivate human thinking, expression, communication and understanding. Continuing our past work, Tangerine will contribute a better “field of play“, a better medium for thinking, expressing, communicating, and understanding.

This advancement in media is going to bring value across many industries, spanning from industrial applications (like power plants), to medical imaging, to land planning and transportation, to design and construction of buildings, to design and manufacturing of any manufactured product, to entertainment and gaming, to scientific visualization, to visual artists of all kinds, and on and on including anyone who’s doing anything to imagine, develop, communicate and act in any kind of spatial visual environment. Tangerine’s media innovations (Tangerine media) will be applicable in all kinds of spatial (“3D”) digital media, and multi-media environments, across all display types, including AR/MR/VR systems with or without eyeware.

That’s not all. Tangerine believes that this new set of media innovations will contribute to computer vision, may contribute to general artificial intelligence, and in any case will make fertile ground for the cultivation and use of machine cognitive systems.

We are seeking software company partners to make our ideas happen. This is not just pie in the sky dreaming. Well, there is a pie, in the sky, but, we have some ground (and background) to stand on.

There are two sets of innovation that I originated

(1): Media innovations 2007-2012

The first set of innovations I conceptualized in 2007 when I was employed at my own company, an Architecture firm doing building design. I offered my ideas to a CAD software company, Bentley Systems, who then employed me from 2008 through 2015. At Bentley, we developed my idea, commercialized it, and patented it. The patents were granted in 2015 and 2016. My invention takes every drawing in a set of technical or construction drawings (or sketch drawings) and automatically displays them in their correct positions within 3D models, in-situ, to increase the intelligibility of both the drawings and the models. The automatic fusion of all drawings in-situ within the models, became a part of Bentley’s MicroStation (and other) products, in May 2012. You can see video demonstrations of the commercialized invention on YouTube. Some examples are on Tangerine’s website here: https://tangerinefocus.com/media-innovations/ 18 months later, in October 2013, the same functionality was released by Graphisoft, another modeling software company, who introduced the function in their Android and iOS apps (“BIMX-Docs”) for building design and construction review, automatically infusing drawings on demand into models, for improved intelligibility.

Later, the patents were granted. Here they are:

INTEGRATED ASSEMBLAGE OF 3D BUILDING MODELS AND 2D CONSTRUCTION DRAWINGS
Patent date
Issued Nov 3, 2015
Patent issuer and number
us 9177085
See patent http://1.usa.gov/1Hx33bZ

Multi-dimensional artifact assemblage for infrastructure and other assets with interface node mediators
Patent date
Issued Jul 5, 2016
Patent issuer and number
us 9384308
See patent http://bit.ly/2ifKkpB

Hypermodel-Based Panorama Augmentation
Patent date
Issued Oct 4, 2016
Patent issuer and number
us 9460561
Patent description: Integrated Assemblage of 2D Drawings and Panoramic Images
See patent http://bit.ly/2iFxGRF

(2): Media innovations 2016 >>>

The prior work, above in (1), are just baby steps. But they were baby steps made possible by a recognition of a concept that is at the same time very simple and very important, summed up in this diagram:

thinking is interplay

Yes, there is something absolutely fundamental going on, right at the core of the nature of thinking itself, in the usage of the medium of “drawing”, and in the usage of the medium of “modeling”. And we can recognize something about them in tandem. These two media, or what they represent, mentally, are always present, and are always interacting in a kind of ping-ponging back and forth, wherever thinking is happening and wherever understanding is forming, or growing.

Recognition of this back and forth, and the need to amplify it, motivated my earlier work, which aims for a future of media that acts as a richer field of play for the development of thinking and the growth of understanding, of complex spatial environments.

Since leaving Bentley in 2015, I’ve conceived of new innovations, on paper, that carry the concept forward in ways that are much more interesting, and much more effective. We now walk with full-stride steps, not baby steps, and we do it in a way that makes the 3 patents above irrelevant and obsolete.

So what are Tangerine’s NEW innovations?

The old work is based on a literal infusion of exactly what drawing formerly was, taking drawing as-is and infusing it into models.

My new work learns from my past work, and looks at a bigger picture. We reinvent what drawing is first, and then infuse that new expression into models. The reinvention recognizes what drawing is, functionally, and updates the expression in a very modern way that takes full advantage of today’s equipment (software, hardware, media).

Let’s work together and I’ll share my ideas. Let’s build the future of media together.

Screen Shot 2017-07-26 at 2.52.37 PM

If we work together, Tangerine will share:

Tangerine will share our best work, all of it, with your research team. We’ll reinvent drawing, and reinvent its infusion into models.
These media innovations create fertile ground for cognitive systems, a fertile field where cognition can grow. I will help you conceptualize testing this.
We will create the future of media itself.
We will conceptualize where such media can be applied in support of human thinking and understanding.
We will discuss paths that may lead to cognitive systems recognizing a diverse array of cross-data type correlative events that otherwise, without these media innovations, may be very difficult or impossible to detect. Revealing these correlations gives traction to cognitive systems. This is true for human cognition, certainly, and is also likely to be true for machine systems. Introduced to this new media, cognitive computing may develop new methods of building connectivity maps through diverse kinds of data, immersed in and parsing a medium that better reveals semantic continuity by bridging gaps across diverse, traditionally disconnected data types. In this way, Tangerine media may prove fertile ground for a range of cognitive methods (including computer vision applications).
We will specify how to develop a working prototype of these media innovations and help manage its development to completion.
We will help you plan some of the possible testing paths for cognitive systems introduced to this new media.
Use of the media prototype will be your company’s, yours.
We will help you write patent applications for the new media innovations.
We will discuss business strategies with you, regarding this new media. Would you prefer to keep it in-house within your company only, develop it as proprietary? Or would you like to see it ubiquitous in the world, license it to others?
We will help you conceptualize and envision commercial applications for cognitive systems immersed in these new media, serving a range of industries, all industries dealing with spatial visual data environments.
We believe our work will contribute to computer vision, with application in industrial, entertainment, and healthcare applications, and may contribute to general artificial intelligence.
Tangerine’s media innovations will be applicable in all kinds of spatial (“3D”) digital media and the various kinds of hybrid visual data environments, with applicability across all common display types including desktop and mobile standard display, projection, and VR and AR systems with or without eyeware.

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Will this “make the world a better place?”

We’re going to create the future of media itself, a transformative innovation on par with the fusion of sound into film 100 years ago.

Tangerine’s new innovations will define the future of media, by developing the most powerful expression of “drawing” anyone has yet imagined, based on the recognition of the essential function of drawing — the deliberate act of articulate narrowing focus, within the wider expanse of any spatial visual environment (imaginary or digital) — and we’re going to infuse this new form of “drawing” into any of today’s most compelling modeled environments (spatial visual hybridized multi-media environments).

The fusion will create a new medium, a more fertile ground for the cultivation and unfolding of thought, expression, and the growth of understanding, both for humans, and for machine cognitive systems, a richer field of play where thought develops and understanding grows.

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